Founded during the final convulsions of the Second World War, the American company Mattel, a specialist in toys and games, marked a decisive turning point in the world of childhood in 1959 with the birth of the now-iconic Barbie doll. Blonde and slender, endowed with a model-like body and pronounced curves, she embodied the Western feminine ideal of the time: an adult, Caucasian beauty with an elongated silhouette, a generous bust, a narrow waist and endlessly long legs…